Do you know what’s in your weed? For the majority of cannabis consumers, the answer is a resounding no—despite claims from dispensaries, cultivators, or makers of derivative goods (i.e. edibles, topicals, and tinctures). The Cannabis Certification Council (CCC) asked this very question in its initial launch campaign. A cornerstone and continued message for the nonprofit, #WhatsInMyWeed, aims to make the connection clearer between organic, fine foods and cannabis. It’s a still-necessary reminder that shoppers place…

READ MORE: https://www.cannabisculture.com/content/2020/02/03/a-certified-organic-labeling-program-is-coming-to-cannabis-in-2020/